A New York bowling alley uses rape as part of their marketing ad.
Bowlmor Lanes created an ad with the featured tagline: “Getting jumped in an alley has never been this much fun.”
The ad has created controversy as Manhattan’s incidents of rape and attempted rape has increased in recent years.
NOW-NYC has criticized Tom Shannon, the company’s CEO, and the MTA for the ads. However, Shannon sent them a letter stating, “The ads are humorous and flirtatious… NOW’s position on this is extreme and laughable.”
The company seems to stand by the ad.
Meanwhile, New York Times reported that a group of politicians held a news conference to discuss the increase in sexual violence in the city.
NOW-NYC is urging people to call city subway officials if the ads make them angry.
Tell the MTA to remove this ad from our city subways: mta-nyc.custhelp.com or call 511 Call out CBSOutdoor, the company responsible for subway ad space: 800.926.8834 or cbsoutdoor.com/contact.aspx Call out Bowlmor CEO Tom Shannon on his ad: firstname.lastname@example.org, 212-777-2214
What do you think of the ad? Do you feel it features rape?